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FIRST, LET’S HAVE A LOOK AT THE CHALLENGE…
- What is your current and potentional challenge that you want to solve?
- What is the end goal?
- Who are the stakesholder?
- What is the brand story?
- Who is the brand target audience?
- What are your KPIs for 1-3 years?
SECOND, HERE’S HOW CAN I HELP YOU….
- Define the strategy goals for 1-3 years
- Define the target audiences in online and offline space o Define your online KPIs per channel
- Present the strategy breakdown
- Present the content strategy
- Timeline & expectations breakdown