CBRO Team: How can we solve the problem of microplastic?

CBRO Team: How can we solve the problem of microplastic?


Hi everyone!

Today with me is a team of students who invented a prototype that could be the answer to the problem of microplastics we face today.

They called it CBRO, meaning “A FRIEND OF THE SEA”.

“The consumption of common food and beverages may result in weekly ingestion of approximately 5 grams of plastic, depending on consumption habits. That equals to one credit card.” Source



Who are they and how are they trying to help to solve the problem of microplastics?

Believe it or not, our speakers are students studying different fields of studies.

Andro Rudan, a passionate environmentalist with a great interest in microplastics, environmental change, pollution and aquaculture. A student at the University of Split, Department of Marine Studies, Graduate Department of Ecology and Marine Protection.

Petra Kundid was always in love with biology, today she is a student of marine biology and is pursuing a doctorate in parasitology at the Biology Centre CAS in the Czech Republic.

Matej Radić,  completed his undergraduate studies in Naval Architecture in Dubrovnik, and today his role in the team is to design and build the device.

Antonija Buzov, student of Business Economics – Marketing at the Faculty of Economics in Split. She is a passionate environmentalist who is using her skills as a marketer to position their project on the market and attract investors to support them with future development.


So what motivated this diverse group of students to come together and start this project?

It was entirely accidental. They call themselves a “group of misfits” that came together at the competition called Ocean Hackathon. With their project CBRO, they won third place in the competition.

Talking about microplastics, let’s see what is microplastic and the difference between regular plastic.

“Microplastics are defined as plastic particles under 5mm in size. Primary microplastics are plastics directly released into the environment in the form of small particulates (shower gel microbeads, tyre abrasion, etc.) while secondary microplastics are microplastics originating from the degradation of larger plastic (e.g. degraded plastic bags). They are contaminating the air we breathe, the food we eat, and the water we drink.” Source

“The biggest source of microplastic is the degrading process of regular plastic into the environment. It’s a part of a bigger problem.” Petra K.

At this point, microplastic is a global problem. The findings of the first global report on microplastic demonstrate that the problem of plastic pollution is a universal one, and directly affects people. We are part of the problem, but we can also be a part of the solution. Everyone needs to step up and try to do their best to present the solution on their end, from manufactures and producers to government leaders and consumers.

“The problem with microplastic is that is not known or researched as the problem of plastic. Scientists are still not sure how microplastis is affecting us at this point, but they are certain it will have long term effent on our life and we need to start finding the solutions to microplastic problem. ” Antonija B.


How does their prototype tackling the problem of microplastics?

The prototype provides the solution to the first phase of the microplastic problem, the process of sampling microplastic. Still, there isn’t a standardised procedure for sampling microplastic and their prototype is a way to help scientists measure, detect and analyse the level of microplastics in the sea.

The team detected two problems that scientists are having when measuring the level of microplastic in the sea. First, the flow rate of the sample water and the second is the amount of gasoline they are spending when collecting the microplastic sample.

“We are trying to solve two problems at once. Our device is going to have solar panels that power the device. The device is mobile and collects the sample of microplastics on the surface and in the first 30 centimetres of seawater. Thanks to the flow rate sensors, we will have more information about the quantity of water they are sampling.” Matej R.

“Our first solution was to clean the sea for microplastics. The problem is that the size of the microplastic is identical to the size of a plankton. If we start to clean the sea with limitedknowledge of microplastics vs the plankton, we could clean the sea of planctons, and create more problems than the solutions.” Andro R.

Currently, they are in the prototype phase and they are inviting the investors to reach to them and support them in their goal of helping the scientist standardise the process of measuring microplastic.

Listen to the podcast and hear in detail about their prototype, get involved and become part of the solution to the microplastic problem.

Also, do not miss the QUICK & EASY WAVES! – Random questions that I was dying to ask the team!


Websites/ Reference mentioned in the podcast:

Reach out to Antonija on her LinkedIn Profile: https://www.linkedin.com/in/antonija-buzov/


You can listen to the podcast on Spotify, Google Podcasts, Apple Podcast, Anchor, Breaker, Overcast and Radio Public.

Thank you for listening and watching the podcast! I hope you liked it.

If you want to reach out to me, give me your feedback or just go for a coffee, click on the link below.

Guys have fun and make some waves!

With love,


Maria Simurina
Maria Šimurina
Account Executive at Imago Ogilvy

I had the opportunity to work with Tena for two straight years on the Franck tea category, a category and the brand that was especially dear to her and me.
In the Client-Agency relationship, the Client’s trust is crucial, and I could sense that with Tena, which of course reflected on the cooperation and working atmosphere on each project.
She left the creative thinking to the Agency with great confidence, and with her knowledge of the category, she further enriched each project.

What I especially loved about Tena was her emphasis on excellence and high quality, from the smallest communication material, all the way to the 360 ‘campaign concepts.
I want to thank her for all the joint projects, late production hours and gatherings and I wish her much success on her new journey!

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I worked with Tena on several projects after she was appointed responsible for digital marketing in Franck. The most important was Franck webshop implementation, where she was the project leader. Tena manages to get along with pretty complex project coordination on a number of activities through all internal organizational units (IT, Supply Chain, Sales, Accounting, …) as well as with external partners working on webshop functionalities, design, payment execution etc. She is young, curious, ambitious, knows what she wants and not afraid to pursue it.

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I had the opportunity to work with Tena on a few occasions, among others, as a part of a design thinking workshop. During the workshop, we developed a solution applying design thinking methodology and tools such as in-depth interviews, customer journeys, and prototyping. Because of her creativity and proactive approach, Tena has been a valuable part of the team. Above all, I value her positive attitude and team spirit, and she comes with my heartfelt recommendation.

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Tena is not only out of box thinker- there is no box to put her in as continuously suggesting new approaches and ideas to implement in fast-changing market environment.

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In the last two years, I had a great privilege to work and cooperate with Tena while she was a brand manager as well as a digital manager in Franck. Professionally I can say that Tena is a responsible, reliable, hard-working colleague and great team player always ready to help. Despite her short work experience, with her acquire knowledge, she successfully launched several products, campaigns, helped in setting up of brand strategies and in the digital transformation of the company. She is continuously seeking new knowledge and proposes new ideas on how to maximize promotional activities as well as how to improve the business in general. Any team or company can benefit from her knowledge and skills. But above all that Tena is a great person and dear friend that I would like to have and keep in my life.